Brand FX

[re]SparkYourBrand

A complimentary portfolio combining access to buyers, progressive datasets, robust conversion, experiential and transactional platforms, powered by AI driven methodologies.

Technology
Data & AI
Footprint

Connecting The Physical
and Digital Worlds

Brand Accelerator

Conversion
Data Ownership

Measurement
Loyalty

Retail Commerce

Point of Sale
Transactions

Data Ownership
Cross-Selling

Market Distribution

Awareness
Distribution

Access to Data
Cross-Selling

Strategic Capital

Growth
Scalability

Retail Lending
Cross-Selling

Acceleration
Through Collaboration

Incubate
The Future of Consumer Journeys

We seize opportunities to build or acquire mission-driven companies, harnessing their scalable solutions, data & AI driven insights and product distribution opportunities.

Catalyze
Business Partnerships

We drive partnership development while providing operational support. Unlock systematic value across the entire portfolio by cross-leveraging existing relationships.

Galvanize
Hearts & Minds

We expertly craft narratives that resonate with our partners' missions. Create a magnetic appeal that fuels the passion of consumers and stakeholders and champion the companies we collaborate with.

Good service starts with knowing your customer

Scaling & retaining customers while still tailoring to their personal preferences makes you indispensable. This is a pivotal time for brands & retailers to connect with consumers in new digital ways as they redevelop their habits and decision journeys which are never linear. The pandemic catalyzed the evolution to digital behaviour, but the reality remains that over 70% of marketing and commerce is done offline, through traditional channels.

Traditional retail has its own distinctive traits which provide opportunities for innovation, and should be complementary to online retail, by finding ways to exploit the reasons that make them unique. When it comes to building trust in your brand, we must capitalize on brick & mortar human connection to people and augment the personal experience.

Brand-FX is obsessively focused on empowering traditional brands and retailers with modern experiential solutions to co-exist with online: that’s our white space.